Maximizer Software announces new alliance with ICT Distribution

Sydney , 7 May 2008 - Maximizer Software Solutions, a leading provider of proven and affordable Customer Relationship Management (CRM), today announced that ICT Distribution, Telstra's distributor of ‘converging' IT & Telecommunication products has joined Maximizer Software as a new business partner.

Maximizer and ICT Distribution have formed a strategic business relationship that enables ICT to distribute Maximizer's award-winning CRM software solutions through their network of dealers.

Since the release of MaxMobile in 2007 we have been highlighting the power of a Mobile CRM solution and it's actually quite gratifying to see other major players are starting to talk about CRM mobility. “Maximizer is delighted to work with ICT to provide businesses of all sizes with a powerful CRM solution for the office and mobile workforce”, said Peter Simons , General Manager, Maximizer Software.

“ICT Distribution understands the IT reseller channel and has constructed a program that enables Maximizer to reach a greater audience”, Mr Simons said.

ICT distributes Telstra products such as Mobile Broadband, Post-paid and Pre-paid Mobile, Bigpond and the widest range of associated mobile applications - all of which connect to Telstra's NextG network. Maximizer CRM on BlackBerry and Windows Mobiles devices completes the equation and is a natural extension of the exciting solutions provided by ICT Distribution.

Ben O'Leary, Managing Director of ICT Distribution said “While our resellers are already effectively managing customer IT needs, by joining forces with Maximizer to provide powerful and efficient CRM solutions, they can now offer customers an even greater, value-added product range”.

Maximizer will work with ICT Distribution to promote Maximizer through its entire reseller network via a number of campaigns over the next twelve months including promotional campaigns to ICT's customers.

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Notes to editors

About Maximizer Software
Maximizer Software is a leading provider of simple, accessible, customer relationship management (CRM) solutions, providing the best value for small and medium-sized businesses. Built on a web-based architecture, Maximizer CRM offers sales, marketing, and customer service users and managers their choice of access to customer information – through the desktop, web, or mobile device. Maximizer Software has sold more than one million licenses to over 120,000 customers, ranging in size from entrepreneurs to multi-national organisations, including: Siemens, Société Générale, HSBC, TD Securities, Lockheed Martin, Cathay Pacific, Fisher & Paykel Healthcare, Oxford University Press, and Brian Tracy International. Maximizer Software is a global business with offices and over 400 business partners in the Americas , Europe/Middle East/Africa and Asia Pacific. For more information, please visit: http://www.maximizer.com.au

This release may contain certain forward-looking statements reflecting Maximizer Software Inc.'s current expectations.  Investors are cautioned that all forward-looking statements involve risks and uncertainties, including without limitation, changes in market and competition, technological and competitive developments, and potential downturns in economic conditions generally.  Additional information on these and other potential factors that could affect the Company's financial results are detailed in documents filed from time to time with the provincial securities commissions in Canada .  All trademarks or registered trademarks stated herein are properties of their respective owners.

About ICT Distribution
ICT is the only distributor that provides both Telstra NextG™ hardware and a team dedicated to both pre-sales and the processing of Telstra connections for IT resellers.

We distribute a range of products designed to work on Telstra's networks such as Mobile & Business Broadband, Post-paid and Pre-paid Mobile, Bigpond and the widest range of associated mobile applications.

ICT Distribution also understands the IT reseller channel, and has therefore constructed a channel program that enables the reseller to focus on their core business. Call us for both pre-sales advice and service activations, and order the necessary hardware from our online ordering portal.

Products from the following Vendors are available: Bigpond, BlackBerry, Ericsson, Good Technology, HTC, i-mate, LG, Maximizer, Maxon, Motorola, Nokia, Palm, Plantronics, PocketMac, @Road, Sagem, Samsung, Sierra Wireless, Smart Trade, Sony Ericsson, System 8, Telstra, Tenzeng, and Xora.

As IT & Telecommunications have now become one industry (ICT), our goal is to “Make Telstra Easy” for Australian IT resellers. So sign up today and begin adding additional revenue streams to your business.

Media contact:

Maximizer Software Pty. Ltd
Rogier de Jonge
Marketing Manager
Tel: +61 2 9957 2011 
Email: rdejonge@maximizer.com.au
Web: www.maximizer.com.au

ICT Distribution
Ben O'Leary
Director
Tel: 1300 428 123
Email: ben@ict123.com.au
Web: www.ict123.com.au

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